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Waverider Product Launch Event
2016
Waverider
WaveRider is an anti-radiation device that protects us from the harmful effects of electromagnetic radiation. We were awarded to organize the product launch event at DG Lifestyle at Pacific Place, as well as media briefing session and interviews with WaveRider representative and the research scholar from Japan. Over 60 guests and media attended the event to witness the WaveRider first launch in Hong Kong.
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Consumer engagement event
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Graphic design and production
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Media pitching
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Press materials write-up
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Press release dissemination
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Interviews arrangement & follow-up
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MC and celebrity arrangement
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